Lorna Jane activewear 
Launching & distribution in Finland 2012-2017 

• Collaboration with international, fast growing company.
• Building brand awareness & customer engagement from scratch. 
• Opening and running the e-commerce 7 years, customer service, stocking and logistics
• Market entry: Marketing and sales strategy & implementation
• Sales operations online and at the pop up shops
• Lavli’s monthly wellness events, collaborations e.g. with Elixia, Esport, Fressi.
• Social media content and marketing
• More than 100 pop up shops and events annually.

• Over 6,500 active followers on FB & IG.

• Lorna Jane got 5-20 print media hits/monthly and numerous cover hits, securing coverage of 0,5-3,0 million per month.

• Opening of Lorna Jane shop at Lavli living room, 2016-2017
• As a 1-woman organisation, over 700,000€ worth of active wear was sold via Lavli online shop & events.

AAbout the brand: www.lornajane.com